From Barker Gray we get this neat little X-Mas promotion idea.

“Our ‘Office Snowball Fight’ concept offered to bring some of the fun of a traditional northern hemisphere winter to our clients in the South, baking in the heat of the summer. The ‘snowballs’ were made up of from studio waste paper. When unwrapped they revealed some of the unsuccessful ideas that didn’t quite make the cut – amongst other delicious treats. The packaging was inspired by the English Victorian period and the charming imagery and language from that time.  In keeping with the era, the tub was gift-wrapped in simple brown paper and string before being delivered in bundles to our happy clients. A merry old idea from Barker Gray . . . Happy holidays to you all!” (via The Dieline)