A great idea from my old employer DDB.

The Drinkable Book is a life saving tool that filters water and teaches proper sanitation & hygiene to those in the developing world. Each book is printed on technologically advanced filter paper, capable of killing deadly waterborne diseases. Each page is coated with silver nanoparticles, whose ions actively kill diseases like cholera, typhoid and E. coli.

Once water is passed through the filter, bacteria count is reduced by over 99.99%, making the filtered water comparable to tap water in the United States of America.This filter paper will revolutionize water purification. It costs only pennies to produce, making it by far the cheapest option on the market. Each filter is capable of giving someone up to 30 days worth of clean water, and each book is capable of providing someone with clean water for up to 4 years.



This is a corporate identity I created during my time at DDB. BUFPI (Biomehanikas un fizikalo petijumu instituts), is an institute consisting of young latvian scientists focused on three different directions: Optical Electronical Science, Energy and the Science Of Vision.
The concept was based on BUFPI’s three directions, a modern soft font and a colour scheme that follows the fundamental RGB structure. 
I developed the logo, the businesscards and as well an idea for their website. The business cards had a structure where the different directions were on the flipside for each member. This design was as well acknowledged as “Work of the Month (Oct 2009)” at DDB.